Sep, 30, 2025 — HEARTLAND CREDIT UNION is a federally insured state chartered credit union headquartered in MADISON, WI with 13 branch locations and about $629.16 million in total assets. Opened 90 years ago in 1936, HEARTLAND CREDIT UNION has about 33,483 members and employs 133 full and part-time employees offering various banking and financial related services such as Checking & Savings accounts, ATM/Debit Card Program and more.
| Name: | HEARTLAND CREDIT UNION |
|---|---|
| Address: (Main Office) | 5325 High Crossing Blvd MADISON, WI 53718-2301 |
| Phone: | (800) 362-3944 |
| Fax: | (608) 282-7036 |
| Website: | https://www.heartlandcu.org/ |
| Branches: | 13 branch locations |
| Members: | 33,483 |
| Credit Union Type: | Federally Insured State Chartered Credit Union |
| Charter Number: | 66710 |
|---|---|
| Membership Type: | State chartered natural person |
| Corporate Credit Union: | No |
| Year Opened: | 1936 |
| Last Audited: | Sep 01, 2024 |
| FHLB Member: | Yes |
| Low Income Designation: | No |
| Assets: | $629,155,739 |
| CEO/Manager: | Angela Hanson |
| Chairperson: | Rhonda Hollfelder |
| ASSETS: | $ Amount |
|---|---|
| Cash & Equivalents | 15,275,347 |
| TOTAL INVESTMENTS | 0 |
| Loans Held for Sale | 0 |
| Real Estate Loans | 330,431,645 |
| Unsecured Loans | 18,847,867 |
| Other Loans | 101,378,169 |
| TOTAL LOANS | 450,855,651 |
| (Allowance for Loan & Lease Losses or Allowance for Credit Losses on Loans & Leases) | -2,925,856 |
| Land And Building | 15,150,118 |
| Other Fixed Assets | 2,259,927 |
| NCUSIF (National Credit Union Share Insurance Fund) Deposit | 5,134,986 |
| All Other Assets | 8,160 |
| TOTAL ASSETS | 629,155,739 |
| LIABILITIES & CAPITAL: | |
| Dividends Payable | 8,541 |
| Notes & Interest Payable | 0 |
| Accounts Payable & Other Liabilities | 5,748,009 |
| Uninsured Secondary Capital and Subordinated Debt Included in Net Worth | 0 |
| Share Drafts | 127,825,401 |
| Regular shares | 182,159,766 |
| All Other Shares & Deposits | 238,487,541 |
| TOTAL SHARES & DEPOSITS | 548,472,709 |
| TOTAL LIABILITIES | 554,303,910 |
| Regular Reserve | 0 |
| Other Reserves | 25,419,023 |
| Undivided Earnings | 49,432,806 |
| TOTAL EQUITY | 74,851,829 |
| TOTAL LIABILITIES, SHARES, & EQUITY | 629,155,739 |
| INCOME & EXPENSE | |
| Loan Income | 18,258,269 |
| Investment Income | 3,907,697 |
| Other Income | 939,289 |
| Total Employee Compensation & Benefits | 8,637,137 |
| NCUSIF (National Credit Union Share Insurance Fund) Premiums Expense | 0 |
| Total Other Operating Expenses | 7,275,108 |
| Non-operating Income & (Expense) | -135,605 |
| NCUSIF Stabilization Income | N/A |
| Provision for Loan/Lease Losses or Total Credit Loss Expense | 863,586 |
| Cost of Funds | 5,523,671 |
| NET INCOME (LOSS) EXCLUDING STABILIZATION EXPENSE & NCUSIF PREMIUM | N/A |
| Net Income (Loss) | 4,350,549 |
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